Carley Stenson launches Social Ambassador Programme for TodayTix

Social Ambassadors with Carley and Roxanne (NXPowerLite Copy)

TodayTix launches their Social Ambassador Programme with a Q&A from West End star Carley Stenson

TodayTix, the free mobile app which provides on-demand access to theatre tickets, unveiled an innovative and contemporary Social Ambassador Programme at London’s BL-NK in Shoreditch. To celebrate the launch, which provides a platform for the arts rising social media stars, theatre and Television personality, Carley Stenson hosted a Q&A with the budding thespians to inspire and delight.

Ahead of her debut in Some Girls at the Park Theatre in July, Carley discussed her background in theatre and why the younger generation are key to keeping the West End culture alive. Carley was joined by ex-Emmerdale star and future stage partner, Roxanne Pallett.

TodayTix’s Social Ambassador Programme has chosen six leading representatives out of almost 200 entrants to give a voice, opportunity and platform to young performers who want to be creative online, as well as on the stage.

Recognising the importance of merging the digital world with the traditional theatre-goer culture, TodayTix’s Social Ambassador Programme allows the chosen six to visit shows, meet industry experts, showcase their passion for the arts and inspire the tech savvy generation to experience West End/off-West End shows.

A first for UK theatre, the spokespeople were picked for their creativity and their passion for the stage, as well as their strong online presence.

Fiona Sellick of TodayTix commented,” The Social Ambassadors programme offers a platform for young creatives to experience more theatre and express their passion for the arts. As an established actress, we’re thrilled to have Carly be part of our launch and share her own experiences of breaking in the industry.”

Entrants: Almost 200 Entrants from all over the country
Process: The standard of applications received was incredibly high, with the process including an online submission, content creation challenge and final interview.


And the winners are…

Lola Adaja, 20
Currently studying at Mountview, Lola is a youtuber and singer. Her favourite performer is The Color Purple’s Cynthia Eviro. “Theatre is massively underestimated in the mainstream education and entertainment industry; its value to society is tremendous.”

Perry O’Bree, 22
Studying at the University of Kent, Perry is a theatre blogger and YouTuber who loves Twitter. “Our generation is bringing a new take on theatre, this includes the use of technology”

Bella Hamilton, 23
Graduating this year, Bella’s hero is Imelda Staunton. “Our industry is so much more than just performing – being on time, learning your stuff, respecting creative teams and acknowledging the importance of mental health and well-being in our industry. These things are essential to make theatre.”

Arian Nik, 22
A trained actor and recent graduate, Arian has also worked as a stylist and has a passion for broadcasting. “Social media is becoming the key driver in theatre.”

Chloe Jacobs, 18
An avid play-write currently studying in at the Langley Academy, Chloe’s theatre hero is Jamie Lloyd. “Theatre appears to be becoming an exclusive club for the rich and cultured. My generation are challenging this by creating innovative, exciting and accessible theatre.”

Dexter Clift, 18
Recently accepted to Millenium, when he’s not performing, Dexter is a freelance wig maker. “I have taught myself [wig styling]. However, I have worked for many amateur theatre productions, professional pantomimes and well known drag performers.”

Photo: NXPowerLite